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"NFT (Non-Fungible Token) seems to have become a hot topic recently, exploding all over the internet! NFTs can be used as a marketing tool, and many well-known brands are eagerly trying to break into this market. However, it's essential to do your homework. Today, I'll share some cases of utilizing NFTs in the field of marketing.
Many people often compare Bitcoin to NFT, and the key difference lies in the value of each unit. The value represented by Bitcoin is uniform and can be divided into smaller transaction units. In contrast, each NFT represents a unique item such as an image, a melody, a short film, or a tweet. They cannot be replaced or divided. When we mention irreplaceability, it highlights the potential of NFTs in Customer Relationship Management (CRM). Therefore, some have thought of using NFTs as membership cards. For instance, Under Armour once released a series of NFTs related to the shoes Stephen Curry wore when breaking the NBA three-point record with Curry Flow 9. This illustrates that NFTs can indeed be used as a marketing tool!
I think it's the perfect time to get into the NFT circle while it's hot! This way, you can establish your brand's presence in the metaverse. Remember, strike while the iron is hot! If there's an advantage, seize it early. Otherwise, when the hype dies down, others might have already made significant progress while you remain stagnant." |
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